Posts tagged watch

Come Meet the TUDOR North Flag Watches

Tudor, a brand we are pleased to carry in our stores, has a rich history in diving, exploration and 20th century expeditions. The brand’s North Flag collection recalls those activities thanks to its rugged style and new movement.

The watches in this collection are 40mm timepieces crafted of a monobloc stainless steel middle case and sapphire crystal and caseback. The watch features a screw-down crown to offer water resistance to 100 meters. There are two versions in the line, one with a solid steel bracelet (with satin-finished link surfaces) and the other with a matte black leather strap with yellow stitching and lining.

A technical advancement, the Manufacture movement MT5621 was developed in house. Visible via a sapphire caseback, the movement of this watch instrument depicts a finished caliber with sand blasting and sunray details. We invite you in any time to see the North Flag line and the other distinguished Tudor collections.

Meet the Tudor Pelagos Blue — Just in Time for Summer

Earlier this year in BaselWorld, Tudor introduced its in-house-made movement and unveiled the new North Flag Tool watch. Now, just in time for summer, we welcome the new Blue Pelagos Diver, housing the same movement. This represents the brand’s first ever Manufacture movement, the MTS621. The new Blue color scheme for the dive watch, along with blue bezel and blue rubber strap, reinforces the brand’s emblematic color for dive watches since the 1960s. The dive watch is COSC-certified chronometer and is crafted in a 42mm titanium case with a steel case back, and bezel with blue matte ceramic disk. It is water resistant to 500 meters.

3 Simple Tips for Taking Care of Your New Mechanical Watch

Purchasing a luxury watch can be an exciting time — whether it’s your first watch or your fifth watch. Once home, however, you will need to properly take care of your watch to give it a longer and healthier lifespan. While all watches need regular professional servicing, following these few tips can help you get the most from your new investment.

1. Clean It. Everything you do while wearing your watch causes it to come into contact with dirt, dust, perspiration and even a few splashes of water while washing your hands or doing the dishes. The best thing you can do for your watch is a simple cleaning. When you take it off at the end of each day, wipe it down using a soft cloth to remove grime. If your watch has a metal bracelet, you can use a soft cloth and warm water to clean it, but be careful not to get too much water near the case. Even if you have a water-resistant watch, it's best to clean it after swimming, as chlorine and salt can be abrasive. Also note that leather straps may require special care and cleaning.

2. Know the Basics of Winding. If you own a mechanical watch it is important to follow the brand’s instructions about when and when not to wind it, and in which direction. Some complex watches cannot be wound at certain hours, when the mechanics inside are making their own calculations and adjustments. It is also important to remember when setting the watch to move the hands in a clockwise direction instead of counter clockwise.

3. Have it Serviced. As mentioned above, mechanical watches require regular servicing — just like a car. The gears and wheels must be oiled, and that oil can dry out over time. The watch needs to be carefully opened, examined, re-oiled, cleaned, have new gaskets put in to replace old gaskets and be retested for water resistance. Most brands suggest this be done every five to seven years.

Cars, Watches and the Daytona 500

This past weekend, the Daytona 500 took place in Daytona Beach, FL, though certain favorites didn’t make it to the final run, including Kyle Busch, who broke a leg and foot in a hard crash during the Xfinity Series race on Saturday at Daytona International Speedway. Nonetheless, the race was exciting – with Joey Logano speeding to victory in the 57th Great American Race. Logano is the youngest winner in the history of the Daytona 500 at just 24 years old.

All of the excitement with this race, and others coming into the season, reminds us of the precision mechanics it requires to build these performance engines and the patience and fortitude of the drivers. It is a field not unlike the world of precision mechanics under the hood of a watchcase.

In fact, as more watch brands recognize the synergy between precision mechanics of timepieces and automobiles, they are getting more involved in the world of motorsports. From actually taking title roles as Official Timer of certain races to sponsoring teams, drivers and rallies around the world, watch brands are on top of the fast-paced world of automobiles.

Rolex, for instance, has been intimately involved in auto racing since 1935, and solidified its position in the sport in 1959 when it began its association with the Daytona International Speedway. The brand continues to sponsor the Rolex Daytona races, as well as the Rolex Monterey Motorsports Reunion every year in August, among other automotive activities. The brand’s iconic Daytona watch is the one most associated with automotive sports.

Similarly, Tudor is the Entitlement Sponsor of Tudor United Sportscar Championship races. This series combines two previously separate races — the American Le Mans Series and Grand Am Road Racing — under one umbrella managed by the International Motor Sports Association (IMSA). The TUDOR Grantour Chrono Fly-Back watch has a strong tie with the world of auto racing, as it allows consecutive time intervals to be measured rapidly via the on-the-fly chronograph reset and instant restart function.

TAG Heuer has long been involved in the world of auto racing – dating back to the Pan-American races. The brand is actively involved in the fully electric FIA Formula E Championship, World Rally (with Sebastien Ogier joining as a brand ambassador), is the Official Watch Partner of Nissan NISMO, and sponsors the TAG Heuer Premier Motor Racing Exhibition, which kicked off in Kuala Lumpur in January. The brand creates both the Monaco and Carrera watch lines that honor this sport and that have become renowned around the world for their race-inspired design and top-quality craftsmanship.

We are proud to carry these brands and others with auto-inspired themes. Stop in any time to see them.

Hermes Redefines Elegance

Today’s top designer brands are refining their signature looks with sleeker silhouettes and alluring colors via slight refinements that add updated appeal. Such is the case with the newest watches from Hermes, which are offered in sleeker silhouettes and in a host of alluring fashion-forward colors.

The Cape Cod line — a pillar of the brand’s watch collections for nearly 25 years — is being slightly redesigned this year, while preserving its distinctive look. Certain Cape Cod watches are also now being offered with newly developed Silver cases. Indeed, the new silver alloy, which is 97 percent silver, is designed to hold the radiance of the metal longer than conventional 925 silver.

The alloy has been created exclusively for Hermes and represents the brand’s efforts to renew its ties with precious metals. It will be used for the Nantucket and Tonneau pieces. New versions include opaline silvered dials that complement the 97 percent silver cases. Additionally, interchangeable straps are now coming into play for all of the Tonneau and Nantucket Silver pieces. Straps are being offered in stunning hues of Malta blue, raspberry, orange, taupe and natural.