Tudor, Rolex's Younger Sibling, Makes Big Impact

Those who know and love the Rolex brand, may already be well aware of the brand’s younger sibling, Tudor. If you don’t know about Tudor, you may want to stop in and take a look because this brand is making a big splash since its re-emergence on the U.S. market just a couple of years ago.

Tudor has all the markings of the finest watch brands: great aesthetics, sporty functions, attention to detail and more. Additionally, the brand takes an active role in a host of sports that underscore its collections – from yacht racing to automobile racing.

In fact, thanks to its role as the title sponsor of the Tudor United SportsCar Championship and because of its involvement with motor sports, the Swiss watch brand offers stand-out timepieces in the auto-inspired Gran Tour collection, which includes date watches, chronograph watches and more.

One particularly appealing piece is the Tudor GranTour Chrono Flyback. The 42mm steel watch features a black lacquer fixed graduated bezel, and houses a self-winding mechanical chronograph movement with 42 hours of power reserve. The chronograph subdials are designed to resemble dashboard gauges and feature red and black accents.

It offers a small seconds hand at 3:00, date at 6:00, and 60-minute totalizer at 9:00. It is water resistant to 500 feet and sold with either a steel bracelet or a leather strap with perforations. There is also an 18-karat rose gold version. What makes the Tudor watches even better? Their affordable price point. Stop in. This is one watch you want to see up close and personal. It may have your heart racing.